today is a day to remember forever. today is the release date of Fight Fair’s full full-length album, California Kicks. and what a kick it is! with Settle the Score, Fight Fair almost completely ditched their pop skram sound in favour of a pop hardcore sound, but left room for other experiments. one of those experiments was the surf-pop monster hit “Pop Rocks”. the band decided that this was the song that was the most fun to play, and decided that this was what they wanted to do on their full-length. Ramones mixed with The Beach Boys is the way the band describes their surfcore sound, and that description isn’t all that far off. but like with Settle the Score, the band allows themselves to experiment a lot on the record. they try the lot. punk rock-tinged power pop like Undertones and The Jam, dancefloor hip-pop that’s somewhere between The Ting Tings and Black Eyed Peas, and pure ’90s melodic punk rock and alternative between Lifetime and The All-American Rejects’ early stuff. but the very core of their sound is the insanely catchy mind blowing surfcore sound, with lyrics about romance, being young, OOP vinyl, surfing and hanging at the beach. let me assure you, Fight Fair are very much successful in reintroducing what they call “the best of the beach”. namely, “the playfulness, the parties, the people and, most of all, the pop-laced singalongs”. Fight Fair are to surf rock what The Young Hasselhoffs are to doo-wop. California Kicks brings back a near forgotten era, and illuminates it like never before. Fight Fair are surfcore’s beacon, lighthouse and flagship. serving as an ode to Californian summers, and the careless playfulness of ’50s and ’60s surf rock. if you like newer Weezer albums, you’ll love Fight Fair. if you like surf rock, you’ll love Fight Fair. if you like fun, you’ll LOVE Fight Fair! get this! now! and get ready to P-P-P-PARTY!!! buy it from http://www.myspace.com/fightfair – along with some frisbees, beach balls and other must-have Fight Fair memorabilia. whether they are making fun or having fun isn’t remotely interesting. what is interesting is the 100% quality of this amazing album. GET IT! Fight Fair’s first EP was the epitome of pop skram. their second was the epitome of pop hardcore. this is the epitome of LIFE. Fight Fair for LIFE.